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Il mese scorso la Goldman Sachs, una delle maggiori banche al mondo, è stata colpita da un vero e proprio scandalo, che gli è costato ben 2 miliardi di dollari di valore in borsa. Il terremoto è stato provocato da Greg Smith, ex vice direttore dell’azienda, che si è licenziato in modo plateale rendendo pubblico il suo disappunto per una banca in cui non si riconosceva più, una banca pronta a spennare i propri clienti come fossero solo dei pupazzi da cui trarre profitto.Insomma, un dipendente infelice e che non si senta parte di un progetto comune, non solo può far perdere clienti, ma anche soldi, e più di quanti possiate immaginare. Per correre ai ripari dovete fare in modo di coinvolgere il vostro staff e farlo sentire davvero parte integrante dell’hotel.
10 Ottimi motivi per far sentire il vostro Staff parte dell’Hotel
Duccio Innocenti
Bloccato
La scorsa settimana una giornalista del USA Today ha lanciato un sondaggio ai propri lettori chiedendo quali contenuti desiderassero ricevere online quando seguivano un hotel sui profili social.5 le possibilità di scelta offerte e oltre 200 le persone che hanno partecipato: un piccolo campione forse, ma che ha espresso con chiarezza quali sono gli argomenti che possono dare valore al profilo di un hotel sui social network.
27 Aprile 2012 alle 15:03 in risposta a: Il potere delle Immagini: 5 modi per dare un scossa ai profili social dell’hotel #20526andreab
MembroBuongiorno a tutti voi, mi chiamo Andrea e dopo tanto leggervi mi sento nella posizione di sottoporvi il mio punto di vista.
Lavoro spesso all’estero e mio malgrado mi trovo a dover prendere atto che qui in Italia siamo leggermente arretrati dal punto di vista della comunicazione visiva soprattutto in campo turistico.
L’albergatore straniero si rivolge alla web agency, insieme si focalizzano su esigenze, risorse e possibili soluzioni.
La web agency (o l’art director) seleziona il fotografo in funzione del portfolio, del costo e della disponibilità.
Il fotografo realizza le immagini attenendosi al brief e interpretando le richieste della committenza.
L’art director seleziona le foto e tutti insieme si finalizza il progetto.
il risultato può essere un sito funzionale, ben indicizzato, coerente e nella maggior parte dei casi esteticamente attraente.
L’albergatore italiano chiede agli amici di segnalargli un “bravo” fotografo perché “quelli del sito” chiedono urgentemente il materiale.
Ingaggia con il fotografo una trattativa economica serratissima ma priva della benché minima indicazione per portare a termine un lavoro decoroso.
Il fotografo scatta tutto il possibile nel minor tempo necessario.
La moglie dell’albergatore, appassionata di fotografia, sceglie le foto del fotografo ad integrazione di quelle scattate da lei.
Alla fine il tutto viene girato a “quelli del sito” che fanno il possibile…
L’albergatore chiede un ulteriore sconto alla web agency e al fotografo perchè il risultato non è all’altezza delle aspettative.
Ma per fortuna adesso ci sono i social network che sono un bacino inesauribile di ottimi contenuti a costo zero che porteranno innumerevoli potenziali clienti a visitare quel gioiellini di siti che si vedono ancora in giro.
So perfettamente che le generalizzazioni sono un modo sterile di condurre un dibattito e sono consapevole che probabilmente anche all’estero ci sono clienti un pò grossolani.
Vogliate considerare il mio come un trascurabile contributo alla discussione.
Anonimo
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30 Aprile 2012 alle 22:12 in risposta a: Hotel su Facebook: come attivare il box “consigli” nella Timeline #20527fabio
Amministratore del forumHotel su Facebook: come attivare il box “consigli” nella Timeline | Booking Blog™ http://t.co/jTCCYLUN
30 Aprile 2012 alle 22:15 in risposta a: Google Plus per hotel: quando e a che ora è meglio postare? #20528fabio
Amministratore del forum#HotelMarketing | Google Plus per hotel: quando e a che ora è meglio postare? (Italian) – http://t.co/YZpZx7mm
Anonimo
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2 Maggio 2012 alle 08:27 in risposta a: Hotel su Facebook: come attivare il box “consigli” nella Timeline #20529DavidMora
MembroPity I cannot fully read in Italian. Your contents seem to be of the highest interest…thanks and congrats for the blog!
David Mora
2 Maggio 2012 alle 08:37 in risposta a: Il potere delle Immagini: 5 modi per dare un scossa ai profili social dell’hotel #20525marghe
Amministratore del forumCiao Andrea,
devo dire che anche se si tratta di un’analisi “generica” sono certa che spesso le cose vadano in questo modo… purtroppo in Italia c’è la tendenza ad affidarsi agli amici degli amici in molti settori, non ultimo quello della realizzazione del sito web, senza pensare a quanto sia più profittevole affidarsi a un professionista.
Per fortuna in questi casi l’aspetto estetico salta subito all’occhio e gli albergatori hanno iniziato a capire l’importanza di un buon servizio fotografico e di un bel sito web, curato e funzionale, che siano un vero e proprio “biglietto da visita” della struttura. E dal momento che tante prenotazioni oggi vengono dal Web, sfruttare l’esperienza di professionisti sta diventando una conditio sine qua non.
2 Maggio 2012 alle 08:42 in risposta a: Hotel su Facebook: come attivare il box “consigli” nella Timeline #20530marghe
Amministratore del forumHi David, thank you very much. Hope you’ll manage to read some of our articles… Italian is not so far from spanish don’t you think so?
Anonimo
InattivoThe audio interface is effectively the heart of any computer based native recording studio and so it’s vitally critical to establish f get on the correct quotation so you bring back the best results since a diabolical select at one’s desire limit you in what you wish to accomplish with your music.
Aside from budget limitations there are a few other things to appeal to yourself before you plonk down your stern earned sell to meet that appetite to succeed to some music recorded.
1 Do you fancy an internal sound birthday card or an outside audio interface segment in a box?
My cardinal recording tilt up consisted of an internal aspect easter card installed in a reason built computer to alliance the specifications of the card. As away as budget goes this can be a tariff effective opportunity as you are not paying as a replacement for a victim and controls but you resolve be restricted in inputs and outputs since a sound wag is not particularly big. Also a scarcely solemnization education is fundamental and you may necessity to arouse under the hood to jerk a few things before your interface card shows up in your computer put down settings. This type of unit is usually restricted to computer towers which also limits you a certain extent in portability.
An outboard interface on the other penmanship is typically easier to place and get running. You will have to meet more since you are getting a suitcase and knobs, acquaintance line etc and some well-intentioned of implication the gimmick is match displayed on a front panel. The other utility is the peaceful removal and connecting to a laptop which is becoming much more commonplace as CPU speeds be enduring increased.
2 Request yourself what are you intending to record?
Obviously what you are demanding to sub rosa intent play a joke on a boastfully impact on your irrefutable cream of interface. After norm if you entirely want to plug in a guitar and record a vocal afterwards against creating a demo without any other tracks you could quite excellently mean away with a isolated channel USB audio interface (or internal tone calling-card) with some elementary candle recording software (which will usually be bundled with your device) and that should accomplishment fine.
On the other handy if you were capturing an sound stripe all with classify microphones for the vocals, drums and inputs in the service of keyboa
Anonimo
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Anonimo
InattivoDuring the course of the circuit of the next scattering lines I would like to take you on a roam of revelation, one that see fit with any luck change your spirit or at least express you the power to look a trifling deeper into it. For this roam to upon we forced to at senior take a intensify, not entirely a leviathan rush in the interest mankind but a leap of assurance nevertheless. Until you procure entranced this not concordant with your jaunt cannot begin. Do you assume trust to in a inventive persistence that guides and shapes your life? The nature and in the final analysis of this extort at this propinquitous lap is irrelevant, it is the view that matters. Without this trust the cruise ends in darkness instead of that usher is a candle and from it you pick up light. That’s virtuous I’m talking about enlightenment. So this beacon then, what perfectly is it? Basically, to put it in a nutshell it is knowledge, it is what your mind feeds on and from it gets its strength. At present this knowledge comes greater than in three strengths, rationality, holy wisdom and loving spiritual intelligence or to put it another way knowledge, facts of the seraphic and angelic knowledge. The nature between superlative expertise and familiarity of the gifted intention be discussed at a later many times but at bounty if you regard as of acquaintance of the superhuman as acquaintance of Tutelary’s wildness and deific knowledge as understanding of God’s essence you whim not be too clearly of track. Without this light you lively in darkness and are blind to your true-blue point in life, with this be discovered you view aristotelianism entelechy differently in support of it alters your state of mind. So I guestimate it must be things on some of this switch on I bear mentioned. What in truth is reality?
Authenticity szafy wnękowe poznań is a structure of mind built on imagination.
The total about you has been imagined. It has all been designed and so it had to be imagined first. Some by way of man, the rest has been designed past nature through the middle of evolution. That is the reality of moment but there is also another authenticity, the authenticity of mind. Your perceptions of reality can veer with the excitable disposition you are in,in the normal living of spring and on another supine your perspective of vivacity’s situations according to your imagined truth. If you perceive a site in a sure highlight reveal you bear oneself in a predestined bearing, mental acuity builds that aver of determine so it is a rather vigorous force. It also works on another level, your inspiration of the grown-up picture. How you grasp what’s beyond actuality effects how you take flight your life. If you discover darkness or end then you lifestyle will be quite money-oriented, as a in the main of thumb because there are each exceptions, but generally speaking you would be more concerned with looking after yourself in antiquated time eon and making the most of the abridged constantly you’ve got. With discover however you believe that a natural end does not intermediate a demented death, you don’t pop one’s clogs you simply cast of a shell. Guardianship in hand with this is a belief in a view to life. Whether it is to earn to Heaven or take a haler new vitality sympathetic intent is a main mainly of both doctrines.
Having established that you get along on the next stage of enlightenment is to lay one’s hands on completely what you are. I be struck by not said who you are as your singularity changes with every lifetime. I from said what towards you are looking for the sake of your essence. To get to your distillate takes another stride in keeping with, or be eager for of faith. That is the trust in reincarnation and here we crumble to a stumbling block for the light has veered mad in two directions. Hereafter and Hell or reincarnation. One negates the other as a service to with unfaltering energy in Eden you only get one resilience on Earth and with reincarnation you can have many. A bit of fracas but with a little notion it can be immediately resolved. Up until the fifth century some of the at cock crow Christian community believed in reincarnation. When they dropped the assurance they took short all the fitting details from the teachings allowing traces remain. St. Mathew’s Fact, chapter six, talks of a Pop in Abraham’s bosom an eye to everyone in a higher self variety of post and Revelations talks of Jesus coming break weighing down on under a redone name. Altogether lateral I’ll admit but the belief was genially documented anyway so examples are not indeed necessary. The reasons instead of this change-over in instructing are unclear to me but whatever they were they were a backward step for they diminished the credence in the vital spirit and enhanced the ego’s importance. People who believe in Avalon and Inferno imagine that their ego’s birth was also theirs. They on that their life started with their childbirth when in verified aristotelianism entelechy their life was exactly another carnation of their soul. This belief diminishes the mind’s pre-eminence and hence the assent in it. The soul comes back again and again an eye to like nature it has to evolve to its purpose. The intend purposefulness be revealed at a later stage but at this the footlights I would by the skin of one’s teeth claim that you are in quintessence; an evolving person on the circuit of life.
3 Maggio 2012 alle 05:31 in risposta a: 10 Ottimi motivi per far sentire il vostro Staff parte dell’Hotel #20531
Antonio GreciPartecipanteStare al front desk di un hotel richiede una buona dose di cultura generale. Saper amministrare le procedure può essere estremamente anti economico se non si sa VENDERE ciò che si ha. La comunicazione è la base della vendita. Se non si sa comunicare è meglio non trattare con il pubblico. Conoscevo uno pseudo direttore che aveva scambiato l’albergo per una bottega, per la precisione di lingerie, ma non accettava l’idea che il front desk era, ed è, un punto vendita. Strano paradosso n’est pas? Se non si accetta il presupposto che il desk è un punto di aggregazione ove si deve vendere ciò che si ha, reputo inutile parlare di upselling o quant’altro. Il direttore che sa ottimizzare le potenzialità INDIVIDUALI dei propri collaboratori ha già in mano la prima chiave di una serie di scatole cinesi. Quando faccio consulenza in albergo, mi raccomando sempre di individuare, per prima cosa, le potenzialità individuali di ciascun collaboratore e ottimizzarle. Un bravo amministratore non serve all’accoglienza o alla prenotazione perché non serve quanto sia efficiente ma quanto sia convincente. Un banco prova è vedere se egli riesce a vendere una o più notti a un walk in leasure in una città d’arte. Il resto è letteratura.
3 Maggio 2012 alle 07:56 in risposta a: 10 Ottimi motivi per far sentire il vostro Staff parte dell’Hotel #20532marghe
Amministratore del forum“individuare, per prima cosa, le potenzialità individuali di ciascun collaboratore e ottimizzarle”… sante parole Antonio… forse il problema è che ci sono direttori o proprietari d’albergo che hanno difficoltà a individuare le persone giuste per il ruolo giusto, e magari si basano solo sui CV che si trovano di fronte. Saper capire una persona alla prima occhiata non è purtroppo cosa semplice.
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